Alexandre Rizzuti

↳ DNA Capital

Branding, Logo, Visual Identity

When it comes to venture capital and private equity in the healthcare sector, especially in Brazil, DNA Capital is the immediate answer. Its reputation comes from a surgical eye for investments with great potential to transform the health and legacy of the Bueno Family, creators of Amil.

In 2019, DNA took a step further to evolve its entire value proposition. So, we found this essence and transformed into a positioning and a visual identity that could convey all the value of DNA, its expertise and legacy. Thus, in a clear and inspiring way, the brand can connect even more with its stakeholders.