Alexandre Rizzuti

↳ Mita

Branding, Logo, Visual Identity

Mita is a digital native brand that delivers quality food for a reasonable price. Each character of the logo evokes a unique personality, representing different moods of the brand experience: happy, crunchy, creamy and dreamy

The logo inspires the brand visual universe, from graphics to labels and supporting visual elements that, combined with the photographic style, colors, and typeface, express the brand personality in a witty, beautiful, and vibrant way.